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Case Studies
Sales and Marketing Branch of a Large Insurance Company
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CASE STUDIES:
Sales & Marketing Branch of a Large Insurance Company
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Hot Integration Topics
Case Study Summary
Industry
Insurance
Endpoints
HTTP, salesforce.com, Web Services, XML
Business Problem Solved
Customer Master Integration
Business Problem
Need to manage commission plans for independent agents
Pick electronic agreement signature from Web Portal (XML) and update Salesforce.com
Must further leverage Salesforce as a full CRM Tool
Competing Technologies
Custom Code was not scaleable
EAI solution considered but too costly
Solution
Cast Iron updates agent information in real-time
Cast Iron acquires Electronic signature via FTP or HTTP and updates Salesforce
Manual process replaced with application integration appliance
Results
Project delivered in 15 days
100% configuration-based, no coding
Solution enabled wide adoption of Salesforce.com as a CRM solution
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